Electronic Business Opportunities in the Technological Era
Nowadays, we already familiar with electronic business in this era which is many peoples already know about it. Electronic business is a business that runs through technology with the use of technology tools. Evolution of technology makes business development into the technology market which makes it an opportunity to improve their business. The opportunity to use this technology is what makes businesses into consumer electronics trading.
A lot of opportunities are very much in the technological era now in business such as using social media to sell their product, other platform even develops their own application on website, mobile. People who use technology in running their business have several kinds of models such as B2B, B2C, C2C, C2B, and B2G. For now, B2C is widely used in business in technology which is a business using technology to sell its products to customers. Example of B2C is people use application (third parties) to sell their product, then customer can check the product with the application. When the customer wants to purchase the product, purchases are made through the intermediary of the application in accordance with its provisions, so it called as B2C business models using technology and make the business has opportunity to sell more their product rather than without using technology. The main factor caused by most people love to play smartphone to browse, play social media which makes opportunity to all business to use those platforms for selling their product. This opportunity makes their business have significant grow on their business such as profit, name, and the others so that peoples are competing to take the opportunity to use technology to make their business as electronic business to improve their business. Not uncommon, many people now use social media to make their business as electronic business. They believe social media makes their success on business because mostly people play social media every day even time. But many peoples also use e-commerce applications.
This opportunity of making electronic business-like audience growth will increase in making transactions rather than selling without using technology. This will make them more profit. Then the opportunity is making their products more popular because people often see them. They take the opportunity to introduce their products more widely to the public through technology thus making customers more familiar with their products and then interested with it. From the good side, customers can also find it easier to find the product they want through this era of technology and this also makes it an opportunity to make it easier for them and the implementation is also fast and doesn’t take much time compared to searching and visiting one-on-one stores. Therefore, it makes people turn their businesses into electronic businesses because it’s fast and easy. For example, now customers can browse using social media like Instagram to find electronic business that takes time quickly then, the benefits for electronic business is increasing their sales, so they get customers and profit. This opportunity is very much in demand today to build their business success by making it an electronic business. As a result, when compared with the manual, of course, more opportunities to use technology as running a business (electronic business) so that in this era people are certainly making their business more as an electronic business. It also provides benefits to both parties, both customer and electronic business.
The use of technology in running a business have many opportunities that can take by electronic business. These opportunities can make them more successful so the use of technology for business use is appropriate. Many tools that can be used to run an electronic business such as social media, also application. Opportunities to increase audience, and market more broadly about their products can be made as a reference that makes business as an electronic business is the right thing.
Reference:
Book : Valacich, J & Schneider, C 2018, Information Systems Today: Managing in the
Digital World, 8th edition, Pearson Page 168 – 170, 182 – 191