School of Information Systems

New Operating Models for Banking

Banks can choose to continue operating their current full-service model by providing corporations and individuals with various products and services. However, banks will find it difficult to compete with some providers because of their legacy software. They may not be able to offer products at lower prices with better customer service and simpler processes.

The banking industry is undergoing significant transformations, driven by technological advancements, changing customer expectations, and regulatory developments. New operating models are emerging to adapt to these changes and position banks for future success. Here are some key elements of these new operating models for banking:

1. Digital-First Approach:

· Banks are increasingly adopting a digital-first mindset, focusing on online and mobile banking channels to enhance customer experiences and accessibility.

· Investment in user-friendly mobile apps, responsive websites, and digital onboarding processes is a priority.

2. Data-Driven Decision-Making:

· Banks are harnessing the power of big data and analytics to gain insights into customer behavior, risk management, and operational efficiency.

· Predictive analytics and machine learning are used to make data-driven decisions, such as personalized product recommendations and credit risk assessments.

3. Open Banking:

· Many banks are embracing open banking principles, allowing third-party fintech firms to access customer data securely via APIs (Application Programming Interfaces).

· This facilitates the development of new financial products and services and fosters collaboration within the fintech ecosystem.

4. Personalization:

· Banks are focusing on delivering personalized financial experiences to customers. They use data to tailor product recommendations, pricing, and marketing efforts.

· Chatbots and virtual assistants provide personalized customer support and financial advice.

5. Modular Architecture:

· Banks are transitioning to modular and microservices-based architectures, which enable more flexible and scalable IT systems.

· This approach allows for faster development and deployment of new services and products.

6. Robotic Process Automation (RPA):

· RPA is being used to automate routine and repetitive tasks, such as data entry and document verification, improving operational efficiency and reducing errors.

7. Cloud Computing:

· Cloud technology offers scalability, cost-efficiency, and agility. Banks are migrating their IT infrastructure to the cloud to enable rapid innovation and reduce infrastructure costs.

8. Cybersecurity and Compliance:

· Enhanced cybersecurity measures are a priority, given the increasing threat of cyberattacks. Banks are investing in advanced security technologies and monitoring systems.

· Compliance with evolving regulations, such as GDPR (General Data Protection Regulation) and PSD2 (Revised Payment Service Directive), is central to the operating model.

9. Sustainable Finance:

· Banks are incorporating sustainability principles into their operating models by offering green financing options, investing in renewable energy projects, and aligning their operations with ESG (Environmental, Social, and Governance) criteria.

10. Agile and DevOps Practices:

· Agile methodologies and DevOps practices are being adopted to accelerate software development and improve collaboration between development and operations teams.

11. Collaboration and Partnerships:

· Banks are partnering with fintech companies, insurtechs, and other non-traditional players to expand their service offerings and stay competitive.

· Collaborative ecosystems allow banks to tap into specialized expertise and innovative solutions.

12. Branch Transformation:

· While digital channels are prioritized, banks are also transforming their physical branches into advisory centers, focusing on value-added services and personalized consultations.

13. Remote Work and Flexibility:

· The COVID-19 pandemic accelerated the adoption of remote work models in banking. Banks are reevaluating the role of physical offices and embracing flexible work arrangements.

These new operating models for banking reflect the industry’s evolution towards a more customer-centric, technology-driven, and agile approach. Banks that successfully adapt to these changes are better positioned to meet the evolving needs of customers and navigate the competitive landscape of the modern banking sector.

I Gusti Made Karmawan