Social Computing for Business
Currently, many applications that facilitate online social are growing very fast. Examples are like youtube and instagram. This phenomenal development is due to the wide availability of boardband channels and personal computers with ever increasing specifications at affordable prices.
The internet and globalization as it is currently changing the behavior of internet users from passive to more active. The internet is one of the important means of communicating today. Social computing is a general frontier for a field of computer science that focuses on the confluence of social behavior and computing systems. This is an important concept to use in business.
Starting in 2006, there have been significant developments in the field of social computing, such as social trading and developing social software for enterprises. With the possibility to interact and features to communicate, social computing is starting to seek adoption in the development of education and knowledge in addition to being adopted by businesses which make it a social commerce and quite popular today. If it can be used effectively, social computing will be of great benefit to businesses. Such as making it easier to find out about customers, searching for target consumers to be more effective, expanding market target, making it easier to provide direct feedback, sharing information faster, increasing brand awareness and much more. Some of the most effectively used social computing are YouTube and Instagram. On YouTube, a company can upload attractive advertising videos to enhance the brand image. Instagram is now like social commerce where they provide shopping features such as storefronts for their users.
Social computing refers to systems that support the collection, representation, processing, use, and dissemination of information distributed through social collectivities such as teams, communities, organizations and markets. In addition, the information is not anonymous but it is important that this is related to people, who in turn are related to other people. This is very beneficial for people who are in business. Social computing with its various strengths and weaknesses has opened a new dimension of the internet, we must make good use of it.
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