School of Information Systems

Economic factors in digital environment 

The digital environment economy is the worldwide network of economic activities, commercial transactions and professional interactions that are enabled by information and communications technologies.  

There are 12 essentials of economic factors in digital environment. 

  1. Knowledge: Knowledge is the most important type of resources that should be owned by the organization.
  2. Digitization: Digitization is a process of transformation of various forms of information into formats digits “0” and “1” (based on number two)
  3. Virtualization: Allows a person to start a business with a simple device and can reach all potential customers in the world.
  4. Molecularization: is a system where an organization can easily adapt to any dynamic changes that occur in the environment around the company.
  5. Internetworking: There is no company that can work alone without cooperating with others, as one of the prerequisites to be successful in the virtual world.
  6. Disintermediation: Another distinctive feature of the digital economy arena is a continuing lack of mediators as an intermediary for the transactions between suppliers and customers.
  7. Convergence: Another distinctive feature of the digital economy arena is a continuing lack of mediators (brokers) as an intermediary for the transactions between suppliers and customers.
  8. Innovation: The management company should be able to find a way to get the key players in the organization (management and staff) can always innovate like firms in Silicon Valley.
  9. Prosumption: In the digital economy boundaries between consumers and producers that are seen clearly become blurred. Almost all consumers of information technology can easily become producers who are ready to offer their products and services to the public and the business community.
  10. Immediacy
  11. Globalization: The essence of globalization is the collapse of the boundaries of space and time (time and space). Knowledge or knowledge as the main resource, knows no geographic boundaries so that the existence of state entities to become less relevant in the context of running a business in cyberspace.
  12. Discordanze: Characteristic of the past in the digital economy is the phenomenon of social and cultural changes in the structure as a logical consequence of the impact of the changes in a number of paradigms related to everyday life. 

 

Importance of digital economy environment 

Although some organizations and individuals use technologies to simply execute existing tasks on the computer, the digital economy is more advanced than that. It is not simply using a computer to perform tasks traditionally done manually or on analog devices. 

Instead, the digital economy highlights the opportunity and the need for organizations and individuals to use technologies to execute those tasks better, faster and often differently than before. 

Moreover, the term reflects the ability to leverage technologies to execute tasks and engage in activities that weren’t possible in the past. Such opportunities for existing entities to do better, to do more, to do things differently and to do new things is encompassed in the related concept of digital transformation. 

 

Edo Roy