About Business Analytics Program


The Bachelor in Business Analytics program is aimed at analytical driven individuals who possess strong critical thinking abilities and wish to harness the power of data to transform the world. This revolutionary degree, designed with the expertise of the School of Information Systems to prepare the next generation of global pioneers who can collect, manage and analyze data to solve the most pressing challenges of businesses and institutions. Through an applied learning methodology and a hands-on approach, students learn to manage the most innovative technologies and tools to exploit the true power of data to create value for companies and societies. This bachelor is aimed at individuals who are ready to drive performance within businesses, make the smartest management decisions and make a positive impact in the corporate world.


A world class study program that excels in providing high-level Information system education is specialized in business-IT, recognized internationally, and champions innovation.


The missions of Business Analytics are to:

  1. Nurturing students and lecturers with creative and value-adding talents in Information System by creating a suitable environment;
  2. Educating students in information systems, covering knowledge and skills in analyzing, designing and implementing information systems for improving business processes and to be able to create an innovative and valuable information system solution, through intensive learning process, research activities and collaboration with global industries;
  3. Providing integrated knowledge to pursue further studies and create outstanding professionals, entrepreneurs, and leaders for a global community;
  4. Providing professional services in Information System with an emphasis on the application of knowledge to society;
  5. Fostering the quality of life of Indonesians and the international community through leveraging Information system solutions.

Program Objective

The objectives of the program are:

  1. Equip students with the expertise and solid basic knowledge about system development that will be needed as a professional in the field of information systems, as well as increasing the skills and knowledge of educators in the information systems field;
  2. Prepare students with proficiency and in-depth knowledge of innovative information systems related to IT-Business Innovation;
  3. To equip students with the ability to use knowledge of applied business applications for specific industrial purposes;
  4. Equip the community with expertise and knowledge through the use of information system solutions;
  5. Provide education to the public regarding the use and application of information systems.

Student Outcomes

After completing the study, graduates are:

  1. Able to analyze a complex computing problem and apply principles of computing and other relevant disciplines to identify solution;
  2. Able to design, implement, and evaluate a computing-based solution to meet a given set of computing requirements in the context of the program’s discipline;
  3. Able to communicate effectively in a variety of professional contexts;
  4. Able to recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles;
  5. Able to function effectively as a member or leader of a team engaged in activities appropriate to the program’s discipline;
  6. Able to support the delivery, use, and management of information systems within an information systems environment.

Prospective Career of the Graduates

Graduates will have the necessary skills to work as:

  1. Data Business Analyst
  2. Data Analytics Consultant
  3. Decision Science Consultant
  4. Executive Data Management
  5. Data Analytics Quality Executive
  6. Customer Analytics
  7. Quantitative Analyts/Modeler
  8. Data Architect
  9. Machine Learning Engineer
  10. Chief Data Officer
  11. Application Architect
  12. Market Research Analyst
  13. Business/Analytics Translator
  14. Web Analytics
  15. Social Media Data Analyst
  16. Supply Chain Analytics
  17. Human Resource Analytics
  18. Marketing Analytics
  19. Risk Analytics